Variable Data Printing – Velocity
At Compose we understand Variable Data Printing is part of our life, it is around us for so long that we almost take it for granted, like getting our bank statement from our local bank, or sending a mail campaign by addressing the recipient with their first name.
Why do you need personalized printing? A recent industry study by CAP Ventures shows that personalized printing will increase 36% response rates over traditional direct mailing. The average value of order is nearly 25% larger and response times are 34% faster. Moreover, personalized printing results in a nearly 48% and 32% rate of repetitive orders and overall revenue, proving that it helps to strengthen customer relationships and corporate profit with a suitable design targeting individual customer.
Below is an example of variable data label printing on flower Pots, people can pick the contents from a database, saving the work from designing one at a time.
Compose – Velocity is designed to offer user the ability to build a variable document with loads of useful visual tools, to address different elements such as text, images, barcode and color background. This will enable user to design self-adhesive labels, tags, letter and envelopes, enabling users to merge high volume of variable data such as text, image and barcode at the machine’s printing speed. One thing unique about Velocity is the high performance, we have different solutions to keep up with any of the popular high speed production printers in the market.
Envelope printing will allow our users to take advantage of our Script facility, allowing logical decision to be added for choosing different color or images on each envelope. This target marketing is proved to be more effective than sending out just mail shot.
Velocity has built in more than 40 different kinds of Scripts, it will intuitively suggest user how to select the logical parameter, reducing the complicated process to a simple line of instruction.
Together with our popular imposition solution Quickfit, we can offer a ganging solutions tie with the variable data engine, say we plan to produce an invitation card to about 200 people. Velocity can produce the invitation card with variable data already inserted in pdf. Using Quickfit, we can gang them together on a larger sheet to reduce the printing cost and wastage on media.
Additional features for Velocity v2
Imposition for Sheet & Roll
Advanced Imposition for Variable Data Records
Cut and Stack
Color Swatch Library Management
Document, Application and Standard Libraries handling
Object Management with Layers
Variable Data from Multiple Databases
Automate Velocity with Channels
Creating a Document from Template
Creating Text Outline
Setting Document from the Background Image
Enhanced QR code for Velocity (option)
FINDER PATTERN SHAPE
QR CODE COLOR
FINDER PATTERN COLOR
Built for Velocity
Download pdf Brochure